Merlot

Merlot is the people-pleaser of red wine. It's approachable, smooth, and totally unbothered by its reputation. It’s the friend who’s always invited to dinner because they get along with everyone.

Merlot is Smooth, Easy Drinking, and Juicy. If you like Malbec, Cabernet Sauvignon, or Pinot Noir, you may enjoy Merlot for its similar profile.

Flavors

Ripe plum

Juicy Blackberry

Chocolate covered cherry

Mocha latte foam

Vanilla

Imagine putting on a velvet robe and digging into a warm brownie- not overly rich, not too sweet, just the right amount of comfort and charm.

Merlot gets an unfair reputation for being “soft,” but that’s actually what makes it such a crowd-pleaser. Compared to Cabernet Sauvignon, it’s usually rounder, smoother, and a little less tannic, with plush flavors of plum, cherry, and sometimes cocoa or baking spice. Napa and Washington Merlots lean richer and more powerful, while cooler regions (like Bordeaux’s Right Bank or even Long Island) show off fresher red fruit and more herbal edges. Even if the tasting notes sound sweet (like chocolate or ripe berries) Merlot is still dry, just velvety and approachable. It’s the red wine that bridges the gap between light and bold.

Acid

Merlot has moderate acidity, softening its plush, plummy character for easy drinking.

Tannin

Merlot’s tannins are supple and rounded, like slipping on a soft leather glove.

Alcohol

Merlot commonly runs 13–14.5%. Washington and California styles can be bigger and bolder while cooler sites lean softer and lower in alcohol. Supple tannins and a rounded body smooth over the alcohol making Merlot feel generous without being hot.

Serving Temp

60–65°F (just under room temp)

Chill for 15–20 minutes in the fridge before opening, or decant and serve slightly cool for a smoother taste.

Food Pairing

Takeout: Spaghetti and meatballs

Snack: Herbed almonds

From the Fridge: Leftover pizza

Elevated Pairing: Beef Wellington with mushroom duxelles

Where you'll find it

Merlot comes from Bordeaux, France, where it’s often the soft, juicy balance in classic blends, but it’s also made a name for itself as a smooth solo act around the world.

California

Especially in Napa, Sonoma, and Paso Robles: styles range from plush and chocolatey to structured and elegant.

Washington

Columbia Valley Merlot is a sleeper hit. It's dark, savory, and often blended with Cab.

Texas

Warm-climate Merlot with bold fruit and smooth tannins.

Virginia

Lighter, earthier styles that shine in blends and cool vintages.

Colorado

Small production but surprisingly balanced and fresh.

The Last Drop

If you “don’t like Merlot,” odds are you’ve only had the mass-produced kind. Try one from Washington or a small California producer… you might just change your mind!